Today, the world is connected through quick telecommunications. American doesn’t feel as far as it used to be back in Josun Dynasty than it does today. People can be physically apart, but feel grouped at the same time. As the term globalization suggest, it means to bring individuals or each nations to a global network as a whole. While some people have positive perspectives on globalization, some have negative perspectives on it. One outstanding benefit of globalization from the point of view of a university student as a consumer is the availability of highly efficient products (reasonable price, and high satisfaction and utility) (Pettinger, 2012). This can be explained through my past experience. I used a product from a Korean facial product brand called Lanoa. The positive changes it made to my face was stunning, so despite the overwhelming price, I continued to use it. However, recently, I found a brand called Clinique. After using products from Clinique for a month, I have come to a conclusion than I will be shfting my consumption from Lanoa to Clinique because it is slightly cheeper and works better than Lanoa. Like this, globalization has allowed me to make broader and better choices.
Stepping aside from the economic perspective and moving on to cultural perspective, it is remarked that globalization has created serious problem for conserving cultures and traditions (Ikerd). Because the interaction between each nation is very active, their cultures and traditions may get shared and possibly blend in with one another. This is what created the word “melting pot”, meaning that each culture is blending in with each other and creating a single culture and community. This can be a problem for those who are conservative about this kind of issue. Some people just want to keep their colors for memory, pride etc.
Ikerd, J. (n.d.). The Real Costs of Globalization. Economics.Help. Retrieved April 24, 2014, from http://web.missouri.edu/~ikerdj/papers/Globalization.html
Pettinger, T. (2012, November 27). Costs and Benefits of Globalisation. Economics.Help. Retrieved April 24, 2014, from http://www.economicshelp.org/blog/81/trade/costs-and-benefits-of-globalisation/